Practice Areas — Catering

Price the event before you cook it.

Catering runs on deposits, event dates, and a cost sheet that has to be right before the first invoice goes out. We keep event-level revenue, food, labor, and rental expense separated — so every booking's margin is known, not guessed.

What we hear

The friction you feel.

These are the gaps that quietly cost you money, time, and confidence. We bring structure and accuracy to each one.

01

Event pricing built on instinct instead of cost

02

Deposits and progress payments tracked off the books

03

Food, labor, and rental costs not separated by event

04

Staffing and overtime absorbed silently at month-end

05

Contract and vendor commitments with no accrual

06

No visibility into which event types actually profit

The scope for you

Built around your world.

—Event revenue & deposit tracking
—Food, labor & rental cost coding by event
—Vendor invoice & contract reconciliation
—Deposit and balance-due tracking
—Staffing, mileage & delivery cost capture
—Service charge and sales tax handling
—Historical cleanup & chart-of-accounts build
—Month-end close & accrual entries
—Revenue recognition for deposits & progress billing
—Event-level profitability reporting
—Deferred revenue & unearned deposit tracking
—P&L, Balance Sheet & Cash Flow per entity
—1099 contractor & vendor tracking
—Year-end tax-ready package handoff
—Close calendar & close management
—GAAP-compliant financial reporting
—Event pricing & cost-sheet modeling
—Seasonal cash flow forecasting
—Budget vs. actuals & variance analysis
—Contract review & internal control policy
—Lender & audit package preparation
—Event cost sheets and quote preparation
—Vendor orders, rentals and delivery scheduling
—Staffing plans and contractor coordination
—Proposal, contract and deposit administration
—Post-event cost review and margin feedback
—SOPs for prep, transport and on-site service
—Insurance, permit and compliance calendar
—Weekly operations review against the event calendar

The engagement

How it runs.

The first 90 days

  1. Days 1 – 14

    Event calendar and deposits on hand

    We load your booked event calendar and reconcile every deposit you are holding to the events it belongs to, so unearned revenue is identified and tracked from the first day rather than at year-end.

  2. Days 15 – 45

    Cost sheets you can price from

    We build a cost-sheet structure covering food, labor, rentals, transport, disposables, and overhead allocation, then apply it to your completed events so quoted against actual is finally visible.

  3. Days 46 – 90

    First close and pricing feedback

    Your first close reports margin per event and per event type. Your next quotes are priced from a cost sheet instead of last season's number, and the deposit roll-forward runs on schedule.

The rhythm we keep

Every week

  • —Deposit receipts and balance-due tracking
  • —Event cost coding as vendor invoices arrive
  • —Staffing and overtime hours recorded by event
  • —Rental and vendor commitment log updated

Every month

  • —Close with revenue recognized as events deliver
  • —Event-level profitability report
  • —Deferred revenue and unearned deposit roll-forward
  • —Contractor accruals for 1099 tracking
  • —Service charge and sales tax reconciliation

Every quarter

  • —Cost-sheet review: quoted versus actual
  • —Seasonal cash flow forecast
  • —Event-type margin ranking
  • —Owner review: pricing and capacity decisions

Every year

  • —Year-end close and tax-ready package
  • —1099 preparation for contractors and venues
  • —Next-season pricing and budget
  • —Equipment, vehicle, and rental cost review

The result

What changes when the numbers are clear.

  • 01

    A defensible price on every quote you send

  • 02

    Margin known per event, per client, per event type

  • 03

    Deposits and deferred revenue tracked properly

  • 04

    Cash flow planned around the season, not the month

Systems we work in

Your booking tools stay in place.

We plug into the booking, proposal, and accounting tools you already use. Where you price from a spreadsheet, we build it out with you rather than replacing it with software you did not ask for.

Booking & Proposals

HoneyBookTripleseatCatereaseDubsadoCaterZenSquare contracts

Accounting & Payroll

QuickBooks OnlineXeroGustoADPBill.comRamp

Rentals & Logistics

Goodshuffle ProAllseatedRental partnersRoute planningMileage tracking

Vendors & Supplies

SyscoRestaurant DepotWebstaurantStoreCostco BusinessLocal purveyors

Common questions

Before you ask.

Not when they arrive. A deposit is a liability until the event is delivered, and we track it that way — so a strong booking month never looks like a profitable one when it is not.

From the cost sheet plus the invoices behind it: food, labor including prep and travel, rentals, transport, and disposables. After the event we compare actual to quoted and feed the gap back into your pricing.

Yes. Cost-sheet modeling is part of controllership. You keep the final say on price; we make sure the number you set covers the event it is quoting.

It changes the forecast, not the bookkeeping. We build the budget and cash plan around the season you actually have, including the months with no events, so the off-season is funded before it starts.

We track contractor and vendor payments all year and prepare the year-end package for your tax preparer, including the amounts that belong on 1099-NEC forms.

Yes. Events can be reported by client, venue, event type, or month, depending on what you price against and what you are negotiating with venues or partners.

Catering Intake

Tell us about your events.

A few details about how you book and staff events, so our first conversation is already grounded in your numbers.

Contact

About your catering company

Confidential. No obligation. Reviewed by a fiduciary.

Let's get your numbers in order.

A 30-minute discovery call. Bring a recent event and we'll walk the numbers back to what it actually cost.

Book an Advisory Session